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Technology

Build Your Firm Announces Alliance with Thomson Reuters

Businesses To Work Together to Offer New Opportunities to their Customers

MADISON, CT and DEXTER, MI, October 20, 2009—Build Your Firm, a full-service
accounting marketing and practice management firm for accountants, announced
today a newly formed alliance with the Tax & Accounting business unit of
Thomson Reuters, a leading provider of integrated tax and accounting software
and services. The alliance supports cross promotion of complementary products
and services between the two organizations. Build Your Firm’s alliance
with Thomson Reuters officially launched on September 23, 2009.

“Our new alliance with Thomson Reuters Tax & Accounting is a huge
step in the right direction in regards to providing the profession with a more
extensive array of products and services. Our goal is always to offer as much
helpful, relevant information as we can to help firms succeed,” stated
Allan Ratafia, president of Build Your Firm, Inc. “In turn, we are pleased
that Thomson Reuters will also be promoting our services to their customers,
who can greatly benefit from our programs.”

“Build Your Firm is lead by true thought leaders—focused on advancing
the accounting profession via tested and proven marketing and practice development
programs,” stated Scott Fleszar, senior director of marketing for Thomson
Reuters Tax and Accounting. “As such, we are excited about the alliance
and moving forward with cross promotional efforts.”

Both Build Your Firm and Thomson Reuters share the same core goals for the
alliance, including:

  • Expanding presence and visibility within the small business accounting
    segment
  • Supporting complimentary products and services that enable accounting firms
    to operate more efficiently and effectively
  • Augmenting respective partner programs to include more of the profession’s
    thought leaders and visionaries

About Build Your Firm
Established in 2003, Build Your Firm is dedicated to the tax and accounting
profession. Build Your Firm works with accounting professionals all over the
United States to help them learn how to market, price, and sell their services.
The firm’s proven accounting marketing system helps accountants acquire
business clients with ease and achieve true work-life balance. For more information
on Build Your Firm, visit BuildYourFirm.com.

About Thomson Reuters
Thomson Reuters is the world’s leading source of intelligent information
for businesses and professionals. We combine industry expertise with innovative
technology to deliver critical information to leading decision makers in the
financial, legal, tax and accounting, scientific, healthcare and media markets,
powered by the world’s most trusted news organization. With headquarters
in New York and major operations in London and Eagan, Minnesota, Thomson Reuters
employs more than 50,000 people in over 100 countries. For more information,
go to ThomsonReuters.com.

The Tax & Accounting business of Thomson Reuters is the leading provider
of technology and information solutions, as well as integrated tax compliance
software and services to accounting, tax, and corporate finance professionals
in accounting firms, corporations, law firms, and government. Tax & Accounting
includes the Professional Software & Services, Corporate Software &
Services, and Research & Guidance business groups.